Breaks Duration - 2-3 Hours
End Time - 22 Aug 08, 4:34pm
Sorry to keep you guys waiting. Here is the brief breakdown of my presentation on Monday. Feel free to add comments or ask questions if you want to. I have not done the Island Project pages yet because I'm not sure if there is going to be anymore improvements since our last discussion and Carlo's feedback. Do update.
Cover Page
Designers Introduction
Introduction to Studio ID
We were looking for a name that means versatility in the way we approach a brief. We thought the word "blank" as an empty space in a page, a place to fill anything in in whatever style we want. The letter K has been modified to create an aesthetic signature for our studio ID while still retaining it's professional look. Being sharp and clean as it is makes it easily readable and applicable to any form of collateral we may use.
Introduction to ITP
These are the designers involved in the ITP Project.
ITP Breakdown
The green percentage sign defines our logo to the client's field of business. It is a symbol which represents numbers, math and most of all, income tax. Green is, as many would recognize as, the color of money. Although not every country have their notes in this color, we still felt that this color looks more friendly and refreshing for the company's clients. Having clients coming from various cultural backgrounds, the need for clear and legible typeface is important. Chalet not only conforms to that, but also seems to retain some elements from the current logo making it easier to relate to. This typeface is also suitable at any size making it a great logo for stationary prints.
2 comments:
looks neat! good job jireh.
i wonder if we have to prepare the minutes sheet / timesheet too?
fyi, my deliverables are..
- stationery set
- company folder
- press ad campaign
stationery set>> probably have a couple sets of first drafts printed out on monday.
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